A professional website for your dealership. Built for free.
Car buyers do nearly all of their deciding before they set foot on a forecourt. If your stock isn't visible online, you're relying on passing trade in a market where almost nobody buys that way any more.
- Free design & build
- Free .co.uk domain
- £24/month hosting — the only cost
What it costs car dealers to have no website
Your customers are already searching. Right now they're finding somebody else.
Buyers browse stock online first and only visit a shortlist.
AutoTrader takes a significant cut of every listing, every month.
Trust is the whole game in used cars, and a weak web presence undermines it.
Typical searches: "used cars [town]" · "car dealership near me" · "part exchange valuation"
What a website for car dealers actually needs to do
Not a generic template with your logo dropped on it.
A selection of what you have
A brochure site shows who you are and a handful of current cars with real photographs — not a live inventory feed. For most buyers that plus your reviews is enough to make the visit.
Finance and part exchange
Both are decided before the visit. Answering them online brings people through the door ready.
Warranty and history checks
What you include as standard is what separates you from the pitch down the road.
Reviews, prominently
Used cars carry more buyer suspicion than almost any purchase. Social proof does the heavy lifting.
Ready. Set. Web.
Send us your details
Your Google Business Profile link, plus any photographs of your work. That's genuinely all we need to start.
We build it
Our team designs and builds your site around the way car dealers actually get hired — usually ready to review within 48 hours.
You go live
Approve it, we register your free .co.uk domain, and you're live within 48 hours of that domain being registered.
Free to build. £24 a month to keep online.
Including VAT. No setup fee, no design fee, no surprise at renewal.
That's £288 for your first year, every cost included. Full details are in our terms.
Claim your free websiteQuestions from car dealers
Will it list all my stock?
No — this is a brochure site, not a live inventory feed. It shows who you are, a selection of current cars and your reviews. If you need every vehicle listed and updated daily, you need more than a free site and we would say so.
Can I reduce what I spend on AutoTrader?
Over time, yes. Your own site does not replace the portals overnight, but every buyer who finds you directly is one you did not pay a listing fee for.
What matters most to used car buyers?
Trust. Real photographs of the actual car, what your warranty includes, history checks, and reviews — used cars carry more buyer suspicion than almost any purchase.